"If you think of AI as a tool, you've already lost."
REV UP REBELLION PODCAST GUEST, ECHOED BY ABBIE WHITE
What is the Human + AI REVenue Accelerator program?
The Human + AI REVenue Accelerator program is a focused 6-week live execution cohort for revenue leaders and their sales teams, delivered by Abbie White.
You will rethink how you work, your sales approach, and growth in your territory and role.
You will identify high-value workflows, run AI execution challenges, and start implementing changes that will deliver results in FY27.
HOW DOES IT WORK?
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Weekly live virtual masterclasses: Each session is 90 minutes with an interactive activity
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Private team breakout rooms to apply learnings immediately
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Weekly challenges to drive execution
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Weekly personalised Q&A for individual support
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12-month access to revisit your learnings as you execute
High-performing sellers are 1.7x more likely to use prospecting AI agents.
GARTNER
What will your team achieve during the program?
Master our ROCKS-Q prompt framework and see a new level of output quality from your AI
Build AI Skills, Projects, and Automations so work gets done even without you prompting
Learn how to evaluate, review, and refine AI-generated output to world-class standards
Develop a Human + AI playbook that defines when AI gives an advantage and when it would be brand-damaging
Launch real AI experiments that generate pipeline impact from Day 1 of the program
Develop the execution habits and AI mastery to win in FY27
"Abbie gave our leaders the confidence to experiment within our AI guidelines and challenged them to think differently about the way work gets done.
She played an important role in helping us build the foundations for broader AI adoption."
SUE | GM FOR PEOPLE, TALENT & CAPABILITY
CATER CARE
RESULTS ACHIEVED:
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8 AI use cases activated in 30 business days
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One AI workflow cut down from weeks to <45 minutes
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AI went from an IT initiative to a leadership priority
Who is Abbie White?
Abbie is transforming her business by executing a human + AI strategy.
She is rethinking, unlearning, and redesigning her sales engine and entire operating model from the ground up, fully adapting to the new buyer journey and reality while moving from the old way of running a business and sales to a new, leveraged Human + AI approach.
As a growth strategist and keynote speaker, Abbie is trusted by ASX 200 and Fortune 500 companies.
With first-hand B2B sales and sales leadership experience, including as National Sales Manager at IBM where she led a $100M business unit, Abbie has lived and breathed the realities of sales execution, team performance, and revenue growth at the highest levels.
8 AI workflows
Executed in under 30 business days for a client, including one workflow reduced from weeks to under 45 minutes.
$9M in pipeline
Generated in less than 30 business days for a client AND increased AI adoption.
Over $500M in sales
and over 2000% ROI delivered for clients.
As host of the REV UP Rebellion podcast, Abbie has interviewed revenue leaders from the likes of Canva, Atlassian, and HubSpot, plus Steven Bartlett’s Head of Failure & Experimentation.
These conversations revealed how these organisations pulled sales and GTM teams off the road for mandatory AI enablement, built AI agents, and completely redesigned their sales and GTM motion, not just for minor productivity gains, but for a fundamental new way of operating and selling in the AI era.
Three powerful lenses
What Abbie is doing in her own business
What she’s delivering for clients
What she’s learning from the world’s most progressive organisations
"Abbie delivered the best sales enablement we've had. It translated into real behavioural change."
BEN | COMMERCIAL DIRECTOR
PORTWEST
RESULTS ACHIEVED:
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$9M AUD in new pipeline
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Closed new business
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Increased AI adoption
...all in less than 30 business days with a team challenge.
The real edge comes from knowing where to use AI for advantage, and where to stay deeply human.
AI in the wrong place is brand-damaging. Knowing the line is critical.
Join the waitlist
Our August 2026 cohort is currently ongoing. Join the waitlist and be the first to know when doors open for our next public cohort this FY27.
Your information is never shared, rented, or sold.
Run the Human + AI REVenue Accelerator as a private cohort.
To explore a private cohort closed to your sales team, book a call with us.
Frequently Asked Questions
Is this only for teams, or can individuals join?
Both are welcome. While we strongly encourage teams to join together for maximum accountability and results, individuals and small groups are absolutely fine. You can enrol as a single person or with just a couple of team members.
Why do you run the program as a cohort?
Cohort-based learning typically sees above 85% completion vs. only 3% for solo and self-paced learning.
Teams that learn together in live cohorts execute faster, collaborate in real time, learn from peers, and build accountability.
Should sales leaders attend with their team?
Yes. Organisations that see the greatest results have leaders role-modelling the shift. We strongly encourage teams to join together for accountability and faster execution.
Is the program open to teams outside Australia?
Yes. The program is open to participants in Australia, New Zealand, and internationally. All sessions are virtual and recorded.
What are the session times?
All live masterclasses run from 12pm to 1:30pm AEST each week. Replays will be available in the member portal for 12 months if you cannot attend live.
How much time is required each week?
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One 90-minute live masterclass (recommended)
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Approximately 60 minutes per week to complete the challenge and team activities
Everything is designed to be realistic alongside a busy sales role.
What if someone misses a session?
All sessions are recorded and available in the member portal for 12 months. You will also receive personalised video responses to weekly submitted questions.
Do we need to be technically advanced?
No. The prerequisite is active access to an LLM. This is about strategy, redesign, identifying workflows, and execution, not coding or deep prompt engineering.
Do we need organisational approval to use AI?
It is recommended that participants operate within their own organisation’s AI guidelines and policies. We will remind everyone throughout the program to respect their company’s rules around AI usage and brand protection.
What if participants are using different LLMs (e.g. Claude, Copilot, Gemini, ChatGPT)?
This is completely fine and very common. The program is tool-agnostic. We focus on strategy, identifying the right Human vs AI workflows, and execution principles that work across any LLM. You only need active access to one licensed LLM.
Are prices inclusive of GST?
All prices are in Australian Dollars (AUD) and exclusive of GST. GST will be added at checkout for Australian customers.
Do you offer payment plans?
Yes. We offer a two-payment plan (50% at enrolment and 50% before Week 3). A 10% premium applies to payment plans. Contact us via ask@salesredefined.com.au to enquire.
Do you offer team or group pricing?
Yes. For teams of 5 or more, we are happy to provide custom group pricing. Please email ask@salesredefined.com.au and we will prepare a tailored proposal.
What is your refund / cancellation / transfer policy?
This is a live cohort program with limited places. We do not offer refunds for change of mind or changes in circumstances.
If a participant is unable to continue, you may nominate a replacement from the same organisation at any time. The replacement will receive full access to the member portal and remaining sessions.
Our success guarantee: Attend every session, complete the weekly challenges, and if your team has not identified at least one sales workflow that directly impacts your pipeline by the end of week six, we will continue working with you until they do.
When does the next cohort start?
Our August cohort is currently ongoing. Join the waitlist to be the first to know when doors open for our next cohort this FY27.
If you are interested in a private cohort closed to your sales team, book a call with us.
"Purposefully crafted and expertly delivered.
Working with Abbie offered Fortinet a unique opportunity to connect with our partners monthly and equip them with real-world strategies for continued growth."
JUSTINE | ANZ GO-TO-MARKET LEAD
FORTINET
Any more questions?
If you're ready to transform your revenue growth in FY27 and want to learn more about the REVenue Accelerator, book a call with us here!
We are proud to be a Pledge 1% company.
1% of your membership goes to social impact.
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Investment in Your Growth
SINGLE SEAT
AUD$2,999+GST
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6 live virtual masterclass sessions
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6 weekly AI execution challenges
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Member portal with session replays, additional resources, challenges, and peer interaction
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Weekly personalised Q&A for individual support
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30 business-day challenge upon conclusion of the program
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12-month access to revisit your learnings as you execute
TEAM OF 5
AUD$9,999+GST
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6 live virtual masterclass sessions
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6 weekly AI execution challenges
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Member portal with session replays, additional resources, challenges, and peer interaction
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Weekly personalised Q&A for individual support
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30 business-day challenge upon conclusion of the program
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12-month access to revisit your learnings as you execute
TEAM OF 5+
Schedule a call with us.
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6 live virtual masterclass sessions
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6 weekly AI execution challenges
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Member portal with session replays, additional resources, challenges, and peer interaction
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Weekly personalised Q&A for individual support
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30 business-day challenge upon conclusion of the program
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12-month access to revisit your learnings as you execute
Abbie has a reputation for results.
In Abbie's direct client work, one workflow went from weeks to 45 minutes on the first attempt with AI within 30 business days.
Another client generated $9M in new pipeline and closed deals within 30 days.
Progressive organisations have already completely rethought their sales motion to match the new B2B reality. This program is designed to bring your team from AI dabbling to new pipeline in just 6 weeks.
69% of buyers use AI for research and risk assessment but still want sellers to validate their info (Gartner).
AI agents will outnumber B2B sellers 10:1 by 2028 (Gartner).
