The REV UP System | B2B Growth Capability Pathway for the AI Era
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A banner featuring the 10 experts of the REV UP System: Abbie White, Julie Masters, Jay Pottenger, Maz Farrelly, Chris Briest, Dr. Kristy Goodwin, Glin Bayley, Sue Langley, Cian McLoughlin, and Tim Duggan

The capability pathway for revenue leaders, teams, & partner ecosystems, 
where every detail is designed for growth.

Learn from 10 world-class experts.
Collaborate in live + interactive cohorts. 
Leverage AI-personalised learning.
Develop all the critical skills you need to win in FY27.

REV UP IS PROUDLY TRUSTED BY

Logos of some REV UP members and alumni: Truis, Fortinet, APC Schneider Electric, HPE Aruba Networking, Grant Thornton, REA Group, EnerSys

Elevate your growth with a capability program delivered in live interactive cohorts by world-class experts.

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"REV UP is a 10 out of 10, highly impactful.

What I’ve enjoyed most is learning from amazing experts. I can immediately apply my learnings in my work practices, and the connections you build are amazing."

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SASCHA, L&D SPECIALIST | REA GROUP

The one pathway to build all the critical sales & GTM skills for revenue teams in complex B2B industries

(IT, SaaS, Professional Services, & beyond)

REV UP was developed out of our CEO Abbie White’s first-hand frustration with outdated and boring enablement as a former seller and sales leader.

She’d seen too many revenue teams learning in silos, misaligned, disengaged, and sitting through training that didn’t stick.

So she set to work building a program with every step designed to fuel growth — and be fun.

A photo of growth strategist Abbie White, creator of the REV UP System, delivering a sales and GTM workshop.

Public and private cohorts are available.

How we built the REV UP System:

We analysed the skills B2B revenue teams need to win in FY27.
 

We curated a curriculum led by
world-class, proven global experts.

 

We built a cohort-based program where execution starts IN the session.

We added
AI-personalised learning based on our approved resources.

Outcomes we're seeing

Every detail of REV UP is designed for execution and real-world practice, not theory.

This is the impact on our members and alumni.

Increase in pipeline, deals closed, and prospect outreach

Uplift in both sales confidence and solution capability

Sales & GTM teams more activated and engaged

Higher attendance than traditional sales enablement

Stronger relationships with clients and across teams

REV UP modules being applied in teams' actual day to day

100%

"I can apply REV UP in my day-to-day"

(Surveys of 2025 private cohorts)

9/10

NPS Score from REV UP members

(Survey of public cohorts)

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"I would rate REV UP 10/10.

All the sessions were on point and relevant to our daily lives!
I would highly recommend the REV UP System to any business looking expand the quality of conversations they are having with their customers."

SCOTT, FORMER SALES DIRECTOR | TRUIS

This is NOT a box-ticking online training played on 2x speed then forgotten!

Watch the video overview:

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Certificate Program

Learn outcome-driven sales, GTM, client engagement, execution, and AI strategies from world-class experts. Earn our Sales & GTM Certification upon completion.

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Private Breakout Activities

Masterclasses include a hands-on breakout room activity to kickstart execution. We've even seen results before the masterclass is over!

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Interactive & Collaborative Cohort Format

Cohort-based learning typically sees completion rates above 85% (vs. 3-15% for self-paced learning), thanks to peer accountability and collaboration.

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Monthly Challenges

Translate learning into results with monthly challenges designed to deliver pipeline and growth and build continuous momentum.

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On-Demand + AI-Personalised Learning

This isn't the wild west of AI: our AI REBEL only curates approved resources from our experts, tailored to your team's skill gaps, for on-the-go learning just as you need it.

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PLUS: Skills Assessment, Monthly Q&As, and a REV UP App to make learning accessible on the go.

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"[REV UP] is extremely insightful, and the breakout sessions are a really clever inclusion.

It was great to immediately share takeaways and get everyone aligned around how we could better serve our customers and grow the business."

BRETT, ANZ SALES DIRECTOR | ENERSYS

Every REV UP module is designed to build the skills, behaviours and adaptability today’s sales and GTM teams need.

A wheel graphic with the masterclasses that make up the REV UP capability program curriculum: Future-Proof Your Sales & GTM Strategy, LinkedIn Sales Intelligence & Digital Sales, The Influencer Code, High-Performance Sales & GTM Habits, Productivity & Wellbeing, Prospecting & Value Selling, The Negotiation Playbook, Building Emotional Intelligence, Standout Storytelling Strategy, How to Leverage AI for Sales & GTM, Killer Thinking, and Win/Loss Analysis
A banner featuring the 10 experts of the REV UP System: Abbie White, Julie Masters, Jay Pottenger, Maz Farrelly, Chris Briest, Dr. Kristy Goodwin, Glin Bayley, Sue Langley, Cian McLoughlin, and Tim Duggan

JOIN THE WAITLIST

FY27 Waitlist Now Open!

To be the first to know when doors open, reserve your spot on our waitlist. You'll also get first access to early bird savings!

Your information is never shared, rented, or sold.

ANY OTHER BURNING QUESTIONS?

Book a discovery call here:

Or send us a message through our contact form.

If you need help putting together the business case for your team to join REV UP, we'll be more than happy to provide what you need.

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Built for results, not theory.
Align, adapt, and execute in FY27.

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